Colours, like facial features, follow our changing emotions.

Colours are the words of a language we know and we “speak every day” through the body, looks, places, objects. 

Visual art, Music, Fashion, Poetry produce colours and sensations which remain in our daily experience to “nourish us” with emotions.

Colour is freedom, joy, amazement, lightness, simplicity: the way to change in a constantly changing world, all the while remaining oneself.

Vitality’s proposes colours, information, readings, sensations and suggestions for those masters performing in the world of colour, never losing sight of simplicity, authenticity, and beauty.

A. Perform a patch test at least 24 hours prior to application

With a cotton swab, apply to the test area (Inside the elbow) the mixture of colour and developer in

an area of about 1 cm x 1 cm, cover with a bandaid. Leave undisturbed for 24 hours before the

colour treatment. After 24 hours, if there is burning, itching or any other irritation in or around the

test area, do not use the product.

If lightening up to 2 shades, or keeping the same shade, or darker than your shade:

– Mix 75ml of 20 vol (6%) peroxide/developer per 50ml (half tube) of colour. Once this is mixed, add

one satchet of oil (enclosed in carton)

If lightening up to 3 shades:

– Mix 75ml of 30 vol (9%) peroxide/developer per 50ml (half tube) of colour. Once this is mixed, add

one satchet of oil (enclosed in carton)

If using ultra lightening colours (shades 101, 102, 1000 and 1008):

– Mix 150ml of 40 vol (12%) peroxide/developer per 50ml (half tube) of colour. Once this is mixed,

add one satchet of oil (enclosed in carton)

A. Yes it is safe to use Vitality’s whilst pregnant or breastfeeding.

If you are unsure, seek medical advice

A. You will achieve 100% coverage with base colours only (base colours are: 1,3,4,5,6,7,8,9)

A. Apply hair colour to the regrowth first, leave for 20mins and then comb through to the ends of your hair and leave for 10 mins.

If your hair has never been coloured then apply to the whole head of hair and leave for 30 minutes.

A. Yes

A. Yes hair colour can be used on keratin/or chemically relaxed hair – provided the colour is applied

at least a week after the treatment.

Note: All keratin straightening products will lighten your hair

A: Use a colour treatment shampoo and conditioner and apply a hair mask once a week.

A: Yes. It is best to wear a cape or towel over your clothes and apply a cream to the skin around your hairline.

A. Yes, but only if the remaining colour has not been mixed with a developer. Keep the tube sealed with its cap and you can use at a later date.

A; Always use a plastic bowl and brush. Never use metal

A. Choose your colour from the colour selection. Once you have determined your choice of colour,

determine your natural/base colour (which is 1-10 in the naturals)

e.g. if you have chosen 7/44 as your preferred colour and your natural colour is 5 – you are looking

to lighten your hair by 2 levels.

If you have any grey hair:

– use 75ml of 20 vol (6%) developer/peroxide mixed with ¼ tube of base shade 7 and ¼ tube of 7/44

If you don’t have any grey hair:

– use 75ml 20 vol(6%) developer/peroxide mixed with 7/44

A. When using an ultra lightening colour for high lift lightening, it is recommended that you mix with

a 40 Vol (12%) developer/peroxide and use a ratio of 1 part colour to 3 parts developer.

Example: 150ml of 40VOL (12%) Developer/Peroxide to 50ml of Colour

Please note the information provided on this website is a guide only, and should you have any

concerns we recommend you consult your hairdresser.